Triathlon — Zone 3 Multisport | Santa Monica, CA

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SIMPLY FASTER
The P-Series is for the athlete seeking speed, storage, value, and comfort. It’s our no-nonsense machine engineered to get you from A to B as fast as possible. It’s a no-excuses machine and your perfect PR sidekick. It’s lighter and more aero than its predecessor, the P3, making it faster on all courses. Naturally, aerodynamics and weight are only part of the equation—the P-series comes with a 500mL aero bottle, 400mL of top tube storage, and an integrated rear hydration mount. Customize the cockpit and the storage to your needs and your race.
Collapsing the assumption that narrow is aero, the new P-Series leverages all that we learned during the legendary P5 development, to deliver a platform that is not only stiffer and lighter than its predecessor, but also boasts lower drag. It climbs better, corners naturally, and is faster in every application.

Fuji Norcom
Updated to be faster, more efficient, and smoother the Norcom Straight continues its performance focused legacy with ultra-modern styling and technology. Designed with the singular purpose of being the fastest bike on the racecourse, the Norcom Straight doesn't just bring superior aerodynamics to the table, it also ensures real world results by delivering complete comfort and control while in the saddle. It's about more than being the fastest bike in the wind tunnel, it's about proper positioning, comfort, and control on the open road.

p Series frame set

I AX Advance 105 Di2
We have updated the IA to become the IAx. By eliminating the frame/fork nose cone and outgoing one-piece front end we provide more fit options across a wider range of athlete levels. Still a race-ready set-up, the IAx now offers the advantages of a streamlined and simplified design to make bike set-up easier and to keep things simple with overall maintenance and travel to events.